Privacy Policy

This Privacy Policy explains how the website https://www.essentiamusic.com (hereinafter the “Website”) collects, uses and protects your personal data, in compliance with the General Data Protection Regulation (GDPR) EU 2016/679.

1. Data controller

The data controller is:

Giancarlo Constantin
Email: privacy@essentiamusic.com

2. What personal data we collect

The Website does not collect personal data (name, email, etc.) directly through forms or registration. However, during navigation, the following data are collected automatically, also via tracking cookies:

• IP address;
• Browser and device information;
• Navigational data (pages visited, timestamps, clicks on music links).

These data are mainly managed by Meta (Facebook Pixel) and TikTok Pixel, only if the user has given consent via the cookie banner.

3. Purpose of processing

The collected data are used:

• To analyze browsing behavior (pages visited, clicks on music links);
• To show personalized advertising via Meta and TikTok;
• To improve the user experience on the Website.

4. Legal basis for processing

For tracking via profiling cookies, the legal basis is the consent given by the user through the cookie banner. For strictly necessary technical cookies, the legal basis is the performance of the service requested by the user.

5. Duration of consent

Consent is stored for 1 year for each user. After this period, if it has not been modified or revoked, the user will see the cookie banner again on the next visit.

6. Recipients of the data

The data may be transferred to:

• Meta Platforms, Inc. (Facebook Pixel);
• TikTok Limited (TikTok Pixel);
• Potential technical partners managing the infrastructure of the Website.

7. Individual rights

The user can contact the data controller at privacy@essentiamusic.com to request:

• Withdrawal of consent: consent to tracking via Meta and TikTok Pixels can be withdrawn; the Website, upon receipt of the request, will no longer load the Pixels for the user’s device;
• Objection to processing: the user may object to processing based on consent that they no longer wish to renew.

As regards access, rectification, erasure (“right to be forgotten”), restriction of processing and data portability, the user must contact the tracking services used (Meta / Facebook and TikTok), which manage personal data relating to browsing, advertising and profiling. In such cases, the Website and the data controller do not have a structured personal user database and therefore cannot provide, modify or delete such data directly.

8. Data retention

The tracking data collected via Meta and TikTok are stored according to the respective data retention policies of the providers, as specified in their own policies.

9. Data security

The Website adopts appropriate technical and organizational measures to ensure data security, although it cannot guarantee absolute security against unauthorized access.

10. Changes to this Privacy Policy

This Privacy Policy may be updated at any time, in accordance with the GDPR. Changes will be published on this page.